Contractor growth · Pricing
How much does a contractor website cost in 2026?
Prices range wildly because the product does. A DIY builder, a done-for-you service, and a traditional agency are three different things at three different prices. Here is what each tier gets you.
WritingMay 18, 20266 min read
The three tiers
- DIY builders ($0 to $500 a year): Wix, Squarespace, GoDaddy. Cheap, but most contractors do not have 20 hours to learn one, and the result tends to load slow and rank poorly.
- Done-for-you ($800 to $2,000 setup plus $99 to $299 a month): a 7-day launch, the tier most contractors choose.
- Traditional agency ($3,000 to $10,000-plus setup): custom design and a 6 to 12 week build, with $500 to $2,000 a month retainers. For multi-location firms with real budget.
| Package | Setup | Monthly | Includes |
|---|---|---|---|
| Starter | $600 | $149 | 5-page site, SEO, contact form, domain, SSL, monthly report |
| Growth | $1,297 | $199 | Starter plus AI chat, missed-call text-back, review automation, CRM |
| Pro | $1,997 | $349 | Growth plus Google Ads, local SEO across 5 ZIPs, priority support |
What actually matters for contractor SEO
- Page speed above 90. Google penalizes slow sites.
- Mobile-first design. About 72% of searches are on a phone.
- Service-area pages, one per city or ZIP you serve.
- Google Business Profile kept in sync.
- Reviews integrated, with schema markup.
What to look for in a builder
- You own the domain. Avoid hostage situations.
- Month-to-month, not a 12-month lock-in.
- A PageSpeed score of 80-plus.
- Someone handling SEO, not just design.
- A 7 to 14 day launch, not 8 to 12 weeks.
The bottom line
For most contractors, an $800 to $1,297 done-for-you site with AI features brings in more leads than a $5,000 agency site without them. Pay for what generates work, not for what looks expensive.
Want this working for your business?
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